Brokerage Rankings: real estate brokerages AI recommends in Spokane, WA
When buyers and sellers ask ChatGPT, Claude, Gemini and Grok for a real estate agent in Spokane, WA, the engines name individual agents, and every one of those agents works somewhere. Of the 59 agents the engines have named in Spokane, WA, 49 have a brokerage on record: 10 work for Coldwell Banker, 5 for Keller Williams and 5 for Windermere. This page rolls the AI Citation Index up to core brokerage brands, so offices, teams and franchise affiliates count toward their parent, and ranks 24 brokerages by named agents, then by the responses that named them. It measures presence in AI recommendations, not sales volume, headcount or quality, and payment plays no part.
| Rank | Brokerage | Agents named | Share | Responses | Engines |
|---|---|---|---|---|---|
| 1 | Coldwell Banker national | 10 | 17% | 34 | Claude Gemini Grok |
| 2 | Keller Williams national | 5 | 8% | 35 | ChatGPT Claude Gemini Grok |
| 3 | Windermere national | 5 | 8% | 25 | Claude Gemini Grok |
| 4 | John L. Scott national | 5 | 8% | 24 | Claude Gemini Grok |
| 5 | Real Broker national | 2 | 3% | 13 | ChatGPT Gemini Grok |
| 6 | True Northwest Group independent | 2 | 3% | 10 | ChatGPT |
| 7 | Redfin national | 2 | 3% | 8 | Gemini Grok |
| 8 | eXp Realty national | 2 | 3% | 6 | Claude Gemini Grok |
| 9 | Avenue Stone Real Estate independent | 1 | 2% | 13 | ChatGPT Claude Gemini Grok |
| 10 | Haven Real Estate Group independent | 1 | 2% | 10 | Gemini Grok |
| 11 | Legacy Group independent | 1 | 2% | 10 | Gemini Grok |
| 12 | Farr Group NW independent | 1 | 2% | 6 | ChatGPT Grok |
| 13 | Century 21 national | 1 | 2% | 5 | Claude Grok |
| 14 | Imagine Realty Group independent | 1 | 2% | 5 | Gemini |
| 15 | Legacy Group Network independent | 1 | 2% | 5 | Gemini |
| 16 | Navigator Northwest Real Estate independent | 1 | 2% | 5 | ChatGPT |
| 17 | Synergy Properties independent | 1 | 2% | 5 | Gemini |
| 18 | 5Star independent | 1 | 2% | 4 | Gemini Grok |
| 19 | Realty ONE Group national | 1 | 2% | 4 | ChatGPT Gemini |
| 20 | The Collection independent | 1 | 2% | 4 | Gemini Grok |
| 21 | Solid Ground Real Estate independent | 1 | 2% | 4 | Grok |
| 22 | RH Cooke independent | 1 | 2% | 3 | Gemini |
| 23 | Graves Group independent | 1 | 2% | 2 | ChatGPT |
| 24 | Kelly Right Real Estate independent | 1 | 2% | 2 | ChatGPT |
How this ranking is built
In Spokane, WA, 59 AI-named agents work at 24 brokerages; 49 carry a brokerage on record and 10 do not. Coldwell Banker leads with 10 named agents (17% of the metro), ahead of Keller Williams (5) and Windermere (5). The agents were named by ChatGPT, Claude, Gemini and Grok across 242 distinct responses, most recently in Sep 2026. The engines were last probed on Sep 15, 2026. Offices, teams and franchise affiliates count toward their core brand. How the Brokerage Rankings are built.
Frequently asked questions
- Which brokerage has the most AI-named agents in Spokane, WA?
- Coldwell Banker, with 10 of the 59 named agents (17%); then Keller Williams (5) and Windermere (5).
- How many brokerages in Spokane, WA have AI-named agents?
- 24. 4 of the 24 listed here have three or more named agents, which is the bar for a brokerage's own page in this metro.
- How many of Spokane, WA's AI-named agents have no brokerage on record?
- 10 of 59 (17%). They count in the metro total but belong to no row until a brokerage is recorded for them.
- How is this ranking ordered?
- By named agents, then distinct responses, then distinct engines; offices and teams roll up to their core brand and payment plays no part. The full method is at https://geogenius.ai/about#brokerage-rankings.
- How does my brokerage move up?
- More of your agents need to clear the bar — named in two responses, or by two engines. GeoGenius runs roster programs for brokerages that want that done systematically; see https://geogenius.ai/for-brokerages.