Brokerage Rankings: real estate brokerages AI recommends in Durham, NC
When buyers and sellers ask ChatGPT, Claude, Gemini and Grok for a real estate agent in Durham, NC, the engines name individual agents, and every one of those agents works somewhere. Of the 30 agents the engines have named in Durham, NC, 23 have a brokerage on record: 5 work for Keller Williams, 3 for Berkshire Hathaway HomeServices and 2 for eXp Realty. This page rolls the AI Citation Index up to core brokerage brands, so offices, teams and franchise affiliates count toward their parent, and ranks 16 brokerages by named agents, then by the responses that named them. It measures presence in AI recommendations, not sales volume, headcount or quality, and payment plays no part.
| Rank | Brokerage | Agents named | Share | Responses | Engines |
|---|---|---|---|---|---|
| 1 | Keller Williams national | 5 | 17% | 23 | ChatGPT Gemini Grok |
| 2 | Berkshire Hathaway HomeServices national | 3 | 10% | 18 | ChatGPT Claude Gemini Grok |
| 3 | eXp Realty national | 2 | 7% | 13 | ChatGPT Gemini Grok |
| 4 | Premier Agents Network independent | 1 | 3% | 12 | ChatGPT Claude Gemini Grok |
| 5 | Real Estate By Design independent | 1 | 3% | 11 | ChatGPT Claude Gemini Grok |
| 6 | Ryan Cassidy Realty independent | 1 | 3% | 5 | Claude |
| 7 | LPT Realty national | 1 | 3% | 4 | ChatGPT Gemini |
| 8 | 501 Nest Realty independent | 1 | 3% | 4 | Gemini |
| 9 | RE/MAX national | 1 | 3% | 3 | Grok |
| 10 | Real Estate Experts independent | 1 | 3% | 3 | Claude |
| 11 | Nest Realty of the Triangle independent | 1 | 3% | 2 | Claude Grok |
| 12 | DeLynda Realty independent | 1 | 3% | 2 | Grok |
| 13 | Hampton & Company Real Estate independent | 1 | 3% | 2 | Gemini |
| 14 | Navigate Realty independent | 1 | 3% | 2 | Gemini |
| 15 | Nest Realty independent | 1 | 3% | 2 | Gemini |
| 16 | Urban Durham Realty independent | 1 | 3% | 2 | Grok |
How this ranking is built
In Durham, NC, 30 AI-named agents work at 16 brokerages; 23 carry a brokerage on record and 7 do not. Keller Williams leads with 5 named agents (17% of the metro), ahead of Berkshire Hathaway HomeServices (3) and eXp Realty (2). The agents were named by ChatGPT, Claude, Gemini and Grok across 108 distinct responses, most recently in Sep 2026. The engines were last probed on Sep 12, 2026. Offices, teams and franchise affiliates count toward their core brand. How the Brokerage Rankings are built.
Frequently asked questions
- Which brokerage has the most AI-named agents in Durham, NC?
- Keller Williams, with 5 of the 30 named agents (17%); then Berkshire Hathaway HomeServices (3) and eXp Realty (2).
- How many brokerages in Durham, NC have AI-named agents?
- 16. 2 of the 16 listed here have three or more named agents, which is the bar for a brokerage's own page in this metro.
- How many of Durham, NC's AI-named agents have no brokerage on record?
- 7 of 30 (23%). They count in the metro total but belong to no row until a brokerage is recorded for them.
- How is this ranking ordered?
- By named agents, then distinct responses, then distinct engines; offices and teams roll up to their core brand and payment plays no part. The full method is at https://geogenius.ai/about#brokerage-rankings.
- How does my brokerage move up?
- More of your agents need to clear the bar — named in two responses, or by two engines. GeoGenius runs roster programs for brokerages that want that done systematically; see https://geogenius.ai/for-brokerages.