Brokerage Rankings: Keller Williams agents AI recommends in Grand Rapids, MI

Keller Williams has 4 of the 30 agents that ChatGPT, Claude, Gemini and Grok have named for Grand Rapids, MI — ranked 2nd of 15 brokerages — across 29 responses collected between Sep 2026 and Sep 2026. The engines name individual agents rather than firms; this page groups the named agents whose brokerage resolves to Keller Williams, so offices, teams and franchise affiliates count toward the brand. Each agent below shows which engines named them, in how many responses and when; the order reflects that evidence, never payment. The count measures presence in AI recommendations, not sales volume or headcount.

Updated Sep 13, 2026 · 2nd of 15 brokerages · 4 of 30 named agents (13%) · 29 responses · kw.com

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Named agents

  • Lucas Howard

    Lucas Howard Group - Keller Williams

    Claude Gemini Grok

    Named by Claude, Gemini and Grok · named in 14 responses · Sep 2026–Sep 2026

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  • Larry Martin

    Keller Williams RiverTown

    ChatGPT Claude Grok

    Named by ChatGPT, Claude and Grok · named in 8 responses · Sep 2026–Sep 2026

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  • Kyle Visser

    Keller Williams

    Claude Gemini

    Named by Claude and Gemini · named in 4 responses · Sep 2026–Sep 2026

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  • Heather Huber

    Keller Williams Realty

    Claude

    Named by Claude · named in 3 responses · Sep 2026–Sep 2026

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Other brokerages AI recommends in Grand Rapids, MI

  • 1. RE/MAX — 5 named agents
  • 3. Five Star — 3 named agents
  • 4. Berkshire Hathaway HomeServices — 2 named agents
  • 5. 616 Realty — 2 named agents
  • 6. Smallegan Real Estate — 1 named agent

See the full ranking

How this list is built

GeoGenius asks ChatGPT, Claude, Gemini and Grok the questions a buyer or seller would ask about Grand Rapids, MI and records every agent each engine names. A person is listed once at least two responses, or two different engines, have named them; their brokerage, as the engines state it, is resolved to its core brand. The method mirrors our published 36-market study at https://geogenius.ai/ai-report.

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